Wayne Shaw, Sutton United reserve goalie, made headlines on Good Morning Britain (Tuesday) after eating a pie on the sidelines during a FA Cup Match against Arsenal.
Watch as Shaw steps forward into the lime light to take two bites of his pie:
Viewers of the show have brought into question the legitimacy of the news while others believe it was simply a PR stunt.
Shaw appeared in two separate segments of the popular morning show. On each occasion Piers Morgan went about his duties with all the enthusiasm he usually reserves only for Hollywood A-listers.
Morgan made a point of mentioning, each time, that bookmakers had odds on wether Shaw would be seen eating a pie during the game.
The bookmakers in question, Sun Bets, offered 8-1 odds on the reserve keeper sinking a pie during the game. Odds also on offer were 4-1 that Piers Morgan would call for Arsène Wenger to resign during the game. The offer was made via a tweet complete with a picture of Morgan sporting the grin of a man who has been the recent recipient of a fat wad of cash.
The Independent reported that Sun Bets sponsored Shaw’s shirt and also advertised around Sutton football ground for Arsenal’s visit.